Pull beats Push

This is a great video which defines the difference between the Push and Pull factor. I do agree that in the long run the Pull beats Push. Generally, it would be correct to say these days Brands must learn to adopt customer-first thinking. The first step to failure is not identifying that your customers are actually savvy and your duty as a marketer is to impress them and not try making things all over the place. The fundamentals of marketing remains clear. Keeping in mind the 4Ps, Price, Product, Promotion and Place, we must ensure that all content pertaining to these 4Ps are attractive, useful and interesting. Always remember, be customer centric and provide for them not the other way round.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Create a free website or blog at WordPress.com.

Up ↑

%d bloggers like this: