A really fun and interesting way to recruit your employee. Saatchi & Saatchi BBR hires their potential employees from the best through the best channel. Using the popular Diablo 3 as it’s platform to hunt for their guy, the CEO participates in the hunt and portrays his willingness to get the best talent. Admirable, I would say. This again illustrates an agency’s creative and extra thought efforts to recruit the best talents. The CEO went on and got his character leveled to 60 and throws off a viral video for recruitment. Very exciting and innovative.