Harry Potter
The life of PI
TED
Finding Nemo
These are pretty interesting ads from Corporacion / JWT, Montevideo, Uruguay. Does these icons look familiar to you? Yes, i am sure they look like the ones on your iphone. Apparently, it is a great way to advertise a product if you can bring that relation stronger to your audience by using things they are familiar with. In this case, the icons on the iphone. A nice and easy way to let our audiences see the message behind each ad. It is an effort to advertise the new Life Cinemas app on mobile. The headline goes:
“The movies you like, now on your phone. The new Life Cinemas app.”
Zack Chia 