Havent seen such great creative quality for an ad for a long long while. Reverse advertising can be so impactful when you play your cards well. Have a read at the copy and you would come to realize that it is not only fantastic, it is brilliant in so many ways. The VW Van does create so many memories and now Volkswagen has decided to ‘unlaunch’ it by creating the last of their iconic bus. It will definitely be missed by many of us. Especially those who had great fond memories that were built on with the Volkswagen bus experience. Such a pity but I guess there is a time when even legends need to give it a rest. And the time has come.
Zack Chia 