The proliferation of hilarious pictures with pepperoni pizza was seen around the internet lately. Jonpaul Douglass, a photographer from Los Angeles got motivated to start a rather peculiar series of photography after seeing a funny pizza graffiti tag at the place where he stayed. He then began taking pictures with actual pepperoni pizzas and have them placed at random locations, objects and surroundings. Coined the humorous “Pizza In The Wild” project, the photographer took pains to hunt for the most suitable looking pizzas around, which he managed to source for at Little Caesars pizzeria at US$5 for a large pizza. Check out more from this interesting photographer by following Douglass on Instagram or check out the hashtag “#pizzainthewild”.
I actually liked this ad very much and the interesting approach to saving water was indeed quite a surprise. The twist in Colgate’s The Tap ad shows a pair of hands filling up water and soon we see a little young girl with dirty hands drinking directly through a stream of water while a man carelessly leave the tap running. Colgate wanted to communicate the message that people waste up to 10 liters of water when we brush our teeth leaving the tap running. And, that is actually equivalent to almost more than what most people in the world have in one month. Very powerful communication approach.
Crowdsourcing has been one of the most widely leveraged approach when it comes to valuable information from the targeted audience, managed at the right cost. Take a look at Pashadelic, a Japanese web service as well as app which aims to provide discerning photographers and photo enthusiasts the platform to obtain images of the best spots on earth where the best pictures can be taken. The service aims to provide fans the platform to share photos and share their most ideal spots for taking such amazingly breathtaking photos. Here are some nice images of Mt Fuji, extracted from the service. These images are simply mind-blowing.
Unfortunately, this post has been rendered invalid and kit kat claims no direct mutual partnership has been made official. Case rested.
These days the idea of cross selling becomes so integral, so easy and so natural. My favorite toy, Lego now has a Kit Kat edition. Building it around the idea of having a break from using Lego, it successfully integrates the fun element within the candy. And it allows people to build more than one single design.
Wow, this has got to be one of most incredible dance video I have seen for the past few months. Excellent execution by Brooklyn-based studio Wild Combination, for Pillar Point’s single, “Dreamin”. What we see is the flexible aerobatic moves from dancer Daisuke Omiya, as he slice through the streets of New York. So much grace and tempo, director Jacob Krupnick managed to capture beautiful intricate details in tandem to the strokes of dance moves. I am certainly stoked by this brilliant combination of music, art and technology. Why do I sense that this could be some promo video for clothing giants like Uniqlo? Anyways, check out the video.
It has been a rather hectic week and blogging has almost become implausible these days. Well, I am resuming back my sanity in the few days from now and will be active once more! Now, what caught my attention during my in between busy work breaks was this video of Pepsi MAX’s Unbelievable bus shelter. To those who are waiting for their local public transport, will definitely be in for a big surprise! This interesting bus shelter provides not just pure entertainment value for the passengers awaiting the bus, it also serves as a very interactive display. Check out the funny scenes of action! Nice.
Real time experience speaks a lot for itself, especially when it comes to sports. That accelerated heart beat, verve and shock you get when watching a game is indescribable. The Alert Shirt, so much ahead of its time, was created in an attempt to hype up the games featured on PayTV network, ‘Foxtel’ in Australia. This little dynamite shirt leaves you asking for more. It gives you more impact, despair, exhaustion, burning and adrenalin rush.
An idea so original deserves its seat here. Check out IKEA Germany’s latest offering together with German ad agency, Thjink in collaboration with production studio, I Made This. They jointly created this amazingly creative billboard. I love outdoor advertising. Especially those that shouts creativity. Simple billboards might not mean anything, but so long as it cleverly executes the communication message, it brings about massive amount of attention. This RGB billboard uses cyan, magenta and yellow and through the usage of interesting overhead lights like red, green and blue, it reveals 3 different headlines. Consequently, this resulted in IKEA’s clever use of this ad space by leveraging up to 3 times the size of a small 9 meters billboard to 27 meters! IKEA has been producing creative work and innovative brand experiences, the brand epitomizes great quality work through restricted media and resources. A truly remarkable brand who deserves such a strong following thus far.
While many have seen the success of hollywood actors and their well acclaimed works, there are also a large pool of actors who are struggling and finding it arduous to get themselves known. Especially canadian actors, generally known to be very well accommodating people. In fact, too nice to be made famous. The 2014 Canadian Film Fest has recently promoted this event by releasing a video illustrating the difficulties of Canadian Actors. Their message: ‘It’s Hard Being a Canadian Actor.’ They created an extremely humorous video of Antoine Zombe, a zombie who has been struggling to make his break. Check out how Antoine Zombe managed to become famous by deciding to go against the conventions of being a nice guy to someone scary. Check it out.