It has been a devastating week for me. In fact, a dark week for us Singaporeans. The lost of our founding father, Mr Lee Kuan Yew has brought us great grief. He was a well respected man whom led to the success of Singapore, to where we are now. Mr Lee, sometimes addressed by many as LKY, is often credited for his outstanding leadership, fatherly values and his upmost respect for asian values. He is one who remembers his roots, stays adamant to them and ensures that Singapore remains cultured and never forget what made us who were were today. I credit a large part of my growing up to him and how he had influence over my life as well as many of my peers. I always believe that the society that he moulds would revolve around core sectors that would enable the country to prosper. Inevitably, for a country this small with little resources, those were the immediate steps he had to take. But as the country progresses towards prosperity, we soon realised the lack of culture and art in our society. There were then efforts made to slowly encourage and push for arts and design. It is then, that I transit into the creative industry and begin my journey as a creative. Today, I want to thank Mr. Lee Kuan Yew for shaping Singapore to a safe society where we become the ideal Asian hub for most MNCs. Hence, opening doors for us to work in many of these outstanding companies and agencies. Rest in peace, Sir. Lee Kuan Yew. You will always be fondly remembered.
Building extremely immersive brand experiences is the result of a combination between fusing the right physical and emotional elements. Take a look at Airbnb’s most recent work with interior professionals Melissa Hegge and Nina Holst, as they attempt to transform Oslo’s Holmenkollen Ski Jump to include a snazzy looking penthouse. The design direction takes inspiration from Nordic designs and incorporates a very exclusive rooftop terrace. The facade has a rather organic shape, leaving a very arresting impression under the light blue sky backdrop. With accommodations at a staggering 200 feet off ground, the layers of glass offers breathtaking view of the city. What a fantastic way to live! Check out these images of the beautiful interiors. Truly a work of art.
I love what I just saw. A post from DesignTaxi shared some really fascinating pictures from artist Danny Quirk. He has created a series of very realistic yet dimensional visuals on the human body. This seemingly artistic yet erratic paintings is a nice composition of latex, acrylic and markers. The result is real physical demonstration of human anatomy coming to life! The models had these medical illustrations on their body to help bring in a closer realistic view of our body. Extremely mind blowing visuals!
They say pets can possibly live better lives than us humans. Check out this swanky looking dog house! One of the most notably biggest dog event, Crufts, is held in Brimingham NEC where Samsung featured their ‘Samsung Dream Doghouse’. It showcases a lavishly designed kennel with awesome tech built in. We see a cool treadmill, some really nice dog wallpapers, a dog food server and even a Samsung tablet nicely mounted on its lush interiors. Such is the quintessential for all the ultimate and affluent dog lovers.
To some people, this might seem a little overrated but I do think it is a rather smart idea from Ogilvy Portugal. Using just basic folding lines, creative work can illustrate the easy peasy way of making websites seemed so fun and responsive. This ad from Correio da Manhã emanates the level of responsiveness of their new website through basic traditional print. How cool is that? I guess it certainly helps to pique some one’s curiosity to actually want to visit the website. Interestingly, this is the sort of work that gets very low recall value but yet triggers high engagement. Nice.