Video on the go

messenger_instant_video-640x0

Image source: Digitaltrends

By now, you should be so used to having a separate app on your mobile phone that is used solely for your conversations held in Facebook. The Facebook messaging app is certainly a very developed platform that was clearly planned ahead of its launch. I remember how it used to annoyed me when I had to download a separate app just for Facebook messaging. But the flip side of having an additional app also meant that we now can have more features within the app making it more robust in features. Not only are you now able to continue text messaging, you can also have the video loading in tandem. It also gives you customizable features like muting the video while you type. Facebook continues to embed more into our daily lives and making many subtle adjustments to accommodate our user experience. Is your brand thinking along the same direction?

Block me!

I know right. Sometimes we block people whom we hate or we filter friends whom we dont want them to see or find out what we are doing. So the ‘block’ function on Facebook then becomes extremely useful. I love how Facebook interprets that and translate it into an interesting fashion. In fact, it is the way they make tutorials more interesting with the help of a humorous script. Not only are these youtube videos short and interesting, it fuses the daily elements and scenarios we face. Check out the video which features a couple facing a little fight and how the block function can come in handy. OR NOT.

Nearby friends

Nearby-Friends-web

Delete-history Nearby-Friends-Map  Turn-On-Nearby-Friends-11 Who-can-see-you Share-Exact-Location-web

 

An article from Mashable, reported Facebook releasing their apps with newer functions. This time round, they added a nearby friends function which is similar to WeChat’s. What could have taken Facebook this long to implement this function? In Asia, Facebook penetration is massive and a function like this might serve its purpose but yet attract adverse effects. I have heard of couples banning one another from Facebook. I guess you probably could visualize what the reasons might possibly be. Nonetheless, I think this is still an innovative addition to the repertoire of tools on Facebook, plus it also aids in further enhancing consumer experience. Now, I shall not go into details how the new function would work, but you can read more of the article here to understand the ‘Nearby Friends’ experience.

There is a group everywhere

Something you and I would least expect – Facebook with killer ads. Apparently, Facebook had been producing notable marketing materials lately. This recent ad by Facebook features people assembling in movie characters, taking photos while they mingle around camera. See, the fact that marketing sometimes cannot be a linear effort sees it diverse its application using unique approaches. In this context, we still see very real, very down to earth creative direction accompanied by a rather straightforward message: “We are not alone.” I believe the message they are trying to commute hasn’t dilute at all. Instead, it emphasizes that every minute, every second, there are someone out there who is the exact fit for you or your community. And that is happening all on Facebook.

Legography

Screen shot 2014-03-02 at AM 09.31.50 12812871083_0fcd4a814d_o_verge_super_wide 12812790885_648fc10f93_o_verge_super_wide 12812801715_33688aa4c0_o_verge_super_wide 12813216554_4ef5bf814e_o_verge_super_wide 12813212944_6501ca2d29_o_verge_super_wide 8664092789_f1b742f609_o_verge_super_wide 11493765116_e70b6646ec_o_verge_super_wide 11616298616_7a2e32b0ff_o_verge_super_wide 8424013051_517b94ee93_o_verge_super_wide

 

Boy, have I not been blogging a lot lately, my schedule is getting pretty insane. Nonetheless, there is always time for Lego isn’t it? Andrew Whyte, a photographer from UK has been quite popular with his unique photography personality. As he brings along this little Lego minifig, he travels around taking interesting pictures from the perspective of the little man. Calling this Legography, he has spurred the interest of many and even led to the proliferation of Lego minifig photographers riding the waves of his success on social photography sites like Instagram or Facebook.

 “As an exploration of mobile photography, the project was very enlightening and quite liberating — to know I could be just about anywhere and still keep on top of things,” says Whyte. Check out more of his stuffs at  Long Exposures.

‘Paper’

2 3 4 5 Screen shot 2014-02-02 at PM 05.23.34

 

Before there were social media, people scuffle to pen down messages, attempting to capture moments of details on paper and then evolved towards sending text messages and photo images through smartphones. Despite taking social media for granted now, these experiences still impinged upon us as if it happened yesterday. So, when you combine that nostalgia with current social media technology, the formula is suffice to deliver an app so simple, so original yet functional. The new mobile app by Facebook allows us to browse content on Facebook with breeze, filtering the alphabet soup of buttons and controls. Known as Paper, this app will be available for download starting February 3, 2014. Interestingly, this Facebook reader app has such a fluid yet simple layout that lets you share and browse content effortlessly. We could see how the app functions from the video below. The video is almost so placid, so direct, almost like an integration to our daily lives. A strong user interface backed by really solid user experience design, Paper might just set the benchmark for a new category of user oriented app design.

 

 

Facebook ‘ReShare’?

Screen shot 2014-01-31 at AM 11.29.25

 

To recreate success is to recreate innovation. I have always believe that some of these social media giants like Twitter, Facebook or Pinterest have the most leading example of all time. But to share the technology between one another would be ultimate. While Facebook has got it’s predominantly used function, the timeline is one that allows us to read news feed, share them as well as comment on them. Of course, another integral part of our daily routine is to ‘retweet’ them. Yes, Facebook has decided to have that function on their timeline. While it is similar in a way to the Share button, the new ReShare button allows quick sharing simply by tapping once on it. That makes it easier for one to execute this activity. It is crucial to understand one singular click is definitely more compelling than two. Do you think the ReShare button is necessary?

TAPPING RESHARE IS AS SIMPLE AS TAPPING RETWEET ON TWITTER