Fantastic. It has been a while i last posted and this has just got to be the post today. Brilliant execution by Wieden + Kennedy for FIFA 15, “Feel the Game”. As exciting as you might expect, one of their forte when it comes to long TV commercials with well articulated scenes of action. So much thrill, so interactive and highly engaging content. We see people’s exhilarated faces, disappointing faces, desperate moments of silent and the on-the-edge moment of scoring. So much excitement just like how you would expect when you are playing the game. Fantastic!
World Cup
The long awaited FIFA World Cup has commenced, and fans all over the world roar while surges of adrenaline rushes through their heads. Definitely an event to behold. There are some trivia stuffs about the event that many have forgotten over time. At least for those who have been to the World Cup, they would relish in joy whilst looking at their tickets. I refer to an article on CreativeBloq which features a long string of ticket designs from the past years of World Cup. I must admit in terms of design, the tickets has transformed from something really plain to what is extremely fanciful. Take a look here.
Zack Chia 