Are you watching the world cup?

Everyone’s has their eyes glued onto the world cup right now. Whats unfortunate is that the timings where it is aired is during the day and most people are actually slogging away at work. To make work entertaining, Heineken USA had a brilliant idea. They are proposing American bosses to select one of the games and actually permit their employees to enjoy those matches during work! Check out #BrazilianNoShow challenge. Nuno Teles, CMO of Heinken USA describes that taking part in the challenge might win you an ice cold chilling Heineken.

 

World Cup

The long awaited FIFA World Cup has commenced, and fans all over the world roar while surges of adrenaline rushes through their heads. Definitely an event to behold. There are some trivia stuffs about the event that many have forgotten over time. At least for those who have been to the World Cup, they would relish in joy whilst looking at their tickets. I refer to an article on CreativeBloq which features a long string of ticket designs from the past years of World Cup. I must admit in terms of design, the tickets has transformed from something really plain to what is extremely fanciful. Take a look here.

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