More with less

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A good way to show that we can do the environment more good by helping to cut down on reusable materials to certain degree. Industrial design student Robert Bye had an idea on how the packaging for McDonald’s should be made. He create the concept by replacing the way we serve the meals. It can save up a lot on the materials and cost. He takes 3 main points into consideration: Renewable, Simple and Specific. What he derived from was a container made from cardboard that could take on your entire meal! Talking about being handy and cheap! In the long run, more and more paper can be save and the production of plastic trays would lesser and this, when done in volume, has a big effect on saving the environment. I liked how it took a simple idea and make it work. It always gives us that “why didnt i think about this” question.

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