Such a great marketing stunt put together by Renault. Va Va Boom! One of the great ways is to nail that marketing brief and cracked it with a good message. Then, let your creative juices run wild and just keep that one single-minded objective in mind: “Make it impossible for the consumer not to buy your product”. Sounds difficult? Well, you will be amazed by how a consumer is influenced by the impact of the experience he/she gets. A purchasing decision is almost one fine line away from your client leaving your compound feeling all too bored and expected.
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